Web Design Example
Boulden Management Consultants
Boulden Management Consultants are specialists in high level management and leadership training courses. Initially an Indiciumweb client, Bill had carried out search engine optimisation on their original site in order to rescue it from some poor advice, and later revamped some of the design.
The site had used basically the same design and code for many years and was both rather unfriendly for search spiders and looking a little tired from a visual perspective. Having taken it as far as it could go we embarked on a complete redesign and at the same time split the executive coaching subjects off to a separate site. This involved extracting content from pdf files where it had previously been less useful, and writing lots of new content in collaboration with the owner.
The site was moved to a PHP based system in order to use various programming techniques that allowed more efficient design of navigation and other elements.
Along with the second site we also added a blog in order to promote the company's expertise via quality articles. The two new sites were launched in Oct 2012 and the search rankings have since improved in both scope of keywords and level of rankings.